Congrats! You’ve hired a creative agency to bring the thing in your mind to life. It’s exciting and maybe a little intimidating to kick off this relationship. You have the tricky business in front of you of communicating new ideas to new people, and then mesh your vision with theirs.
It’s 10/17, and Canadians all over are celebrating how far we’ve come since cannabis was legalized in 2018. For people working in the industry, especially ones who’ve been here since day one, it’s a day that evokes a mix of pride, awe, and a little sprinkle of PTSD for good measure. At BOLD LIP,
We’re the first to understand and last to judge when marketing becomes an afterthought in your business operations. Maybe you’re a start-up sprinting to earn your keep, or working in a marketing department for a big company that is slow to move and slower to pivot.